Novo are thrilled to announce the launch of the prestigious brand La Biosthetique (La Bio) at our Hockley salon. Novo have been using La Bio hair colourants for over 6 years and we just love everything about this brand.
Launched in Paris in the early 1950’s, La Biosthetique is a family owned company which shares our environmental and ecological values. With their head offices remaining in Paris, the UK head office based in the heart of the New Forest and production of all la Bio products centred at their carbon-neutral manufacturing centre in the Black Forest in Germany, La Bio believes in a culture of ‘total responsibility’.Novo were the first salon in Essex to stock the La Bio hair colour range and are also the first to stock the Haircare and styling ranges. We know that our clients are going to share our love of everything La Bio ❤️